Now I have heard of tailoring your commercial
to your demographic and to a certain extent to the interest of the channel.
That is why you will see more online investing tools on the business channel
than you thought humanly possible.
Certainly, Good Year and Chrysler made their
commercial’s tailored to the Super Bowl. Good Year talked about using their
tire technology to make a football and the amazing gripping power. I lost them
on how it related back to the tire though. Chrysler had Clint Eastwood say “This
is halftime.” during the first halftime commercial of the Super Bowl. But these
are multi-million dollar commercials.
Yet Woolite has made an amazing commercial
that I have only seen on the Space channel. The t.v. channel that plays shows like
True Blood, Being Human and many horror movies. This commercial was so in line
with the Space channel’s programming it caused me to pause. Check it out:
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